Architectural Digest Interior, Architectural, Editorial photographer, Metropolitan New York

Elevating a Designer’s Visibility on a National Stage

Meet Barbara Batesko, the visionary behind Bee Hive Interiors 

Barbara Batesko has a unique talent for creating sophisticated yet livable spaces. While her work had gained local recognition, including a four-page spread, a cover feature, and multiple newsletter placements in Design NJ, she aspired to break into national publications.

“Tori has professionalized my look on social media and allowed me to be featured in print.”

Her latest project—a dining room redesign for celebrity clients John Leguizamo and Justine Maurer in New York—offered the perfect opportunity. However, securing a feature in a top-tier publication like Architectural Digest required a strategic approach, from editorial pitching to the right photography style that would resonate with AD’s audience.

“I always love collaborating on a project with Tori. Working with Tori has always been an extremely pleasant experience. She is always upbeat, positive, and professional. Having used a professional photographer has professionalized.”

The Approach: A Strategic Blend of Editorial Photography and PR

Storytelling Through Imagery – Understanding the importance of narrative-driven photography, I focused on capturing the intimate elegance of Barbara’s design while ensuring each shot aligned with AD’s aesthetic.

Editorial Pitching & Positioning – Leveraging my foundational background at Condé Nast, I crafted a compelling pitch, emphasizing the unique elements of the project. My now-famous “vagina tunnel” email caught the attention of an Architectural Digest editor, setting the wheels in motion for an exclusive feature.

Collaboration & Styling – From scouting the space to curating the final imagery, I worked closely with Barbara to ensure every detail of the shoot reflected her signature design approach.

The Results: National Recognition & Ongoing Press Features

✔ Architectural Digest Web Exclusive – Barbara’s work was featured in Architectural Digest, a milestone moment that positioned her as a designer to watch.

✔ Over Eight Published Features – Beyond Architectural Digest, Barbara’s projects have appeared in regional and national press features, home tours, and a cover solidifying her brand’s presence in the industry.

✔ A Lasting Impact – The Avon-by-the-Sea home I originally photographed for Barbara continues to be featured four years later, proving the longevity of high-quality, editorial photography.

The Power of Photography & PR for Design Professionals

Barbara’s journey exemplifies how editorial photography, storytelling, and strategic marketing can propel a designer from local recognition to national acclaim.

Are you looking to get your work published in local and top-tier design & lifestyle publications? Transform your exceptional spaces into compelling visual narratives with your audience.
Schedule your Vision Consulation, here!