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Personal Branding Photography | NJ

Ivy on Main Floral

It was a beautiful day in Radnor, PA, where I met up with Angela and Toni, owners of Ivy on Main Floral. I arrived at Pomme, an event venue, to shoot Angela and Toni’s behind the scenes (BTS) branding photoshoot. The Pomme is one of two locations we will visit to capture branding photos for their marketing, website, and social media visual content.

Angela and Toni had a specific goal in mind for their BTS branding shoot. They are makers of beauty, mothers, hustlers, wives, friends, active members of their community, and philanthropists. They want to connect and show their clients and customers a glimpse of the not-so-glamorous life of their day-to-day lives.

“We love making things beautiful and making people feel good.” 

Toni

Angela’s love of design began with her attendance at the Fashion Institute of Technology in NYC. She started engaging in interior design and event planning, which eventually led to the creation of Angela Nicole Design (now Ivy on Main Floral).

Toni graduated from Elon University with a degree in Business Administration and later pursued her passion for flowers with floral design classes at Buck County Community College’s accredited program, which she continues today.

Toni became a partner in 2017; they run Ivy on Main Floral and Ivy on Main. Located on Main Street, Allentown, NJ, Both the florist and the shop are quintessential downtown Main street businesses with a timeless and welcoming vibe as soon as you step onto the front porch and into the shop.

I was shopping at Ivy on Main yesterday and left with one-of-a-kind dresses, tops, pants, jewelry, gardening gloves, and a tote! The scent of the organically sourced candle and the vintage 70’s music relaxed me as I wandered from room to room, searching for treasures.

Enjoy some of my favorite images from Pomme and Part I of Angela & Toni’s brand shoot!

Take a look at their beautiful work here: @ivyonmainfloral @ivy_on_main

The Journal

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